Founder
Solo founder of Postbridge
Jack Friks · Lovelee
A year after his short-form playbook, Jack Friks tested a new format for his app Lovelee: a 200k-view video produced no download spike, while a different format showed a very noticeable spike after just 50k views.
Jack Friks
Jack Friks spends about an hour a day making and posting 6 short videos across warmed-up TikTok and Instagram accounts. He reports 30,000 downloads for his B2C app in a month, with no paid ads.
Jack Friks
Jack Friks had an agent find his best-performing X posts from the past year and repost them to other social platforms through his own scheduler, Postbridge. He reports free downloads for almost no effort and $0.
Jack Friks
On his new mobile app's first day on the App Store, promoted only on X, Jack Friks got 250 installs and 24 free-trial starts — a 9% install-to-trial rate — before doing any other marketing.
Jack Friks · Postbridge
Jack Friks scheduled 1,800 of his own posts through Postbridge — most repurposed from content he made two years earlier — and they reached 8 million views, with Facebook Reels almost a third of them.