Marketing in Public
RedditDidn't workKarma-building, then posting in founder and freelancer subreddits

Reddit was his main channel. Ten days in: shadow-removed, then banned — and 0 paying users

By Koran Thorne · Helios· Sep 27, 2026
0
Paying users
2
Posts auto-removed
Not disclosed
Budget
10 days
Duration

Koran Thorne set out to get 50 users in 25 days with Reddit as the main channel. He built karma for two weeks, then his first posts were removed by Reddit's spam filter, his comments became invisible to everyone but him for nearly a week, and the account was banned sitewide. Day 10: 0 paying users.

01The problem

Get Helios, a business tool for freelancers, its first 50 users in 25 days with no audience.

02The hypothesis

Reddit, with an account built up through genuine commenting, would be the main source of first users.

03The experiment

He built karma to 90+ over two weeks by commenting genuinely, then started posting. Two posts in different subreddits were auto-removed by Reddit's sitewide spam filter on the same day.

Then came a shadow removal: his comments showed up for him but nobody else could see them, for nearly a week. He tried different VPNs, DNS changes, spacing out posts and stripping out all promotional content. None of it helped, and the account was then banned sitewide.

By day 10 he had also tried LinkedIn, Facebook groups, Discord and Product Hunt, with no traction.

04Results

MetricResult
Paying usersday 10 of a 25-day, 50-user sprint0
Posts auto-removeddifferent subreddits, same day2
Karma before postingstated as “90+”, built over two weeks90
Users from RedditNot disclosed
SpendNot disclosed

“Not disclosed” means the source doesn't say. We never estimate or fill in missing numbers.

05What worked — and what didn't

What worked

  • Checking what other people could see — it showed the problem was account trust, not the copy

What didn't work

  • Two weeks of karma-building before posting: posts still removed, account banned
  • VPNs, DNS changes, spacing out posts and removing promotion on an already-flagged account
  • Rewriting content that nobody else could see
  • Product Hunt: “zero traction”
  • Discord: freelancers marketing to other freelancers, not buying

06Lessons

He concluded the account had a trust deficit that only time clears, and shifted to free tools meant to earn search traffic (an invoice template, a rate calculator, proposal templates) and to posting on Indie Hackers.

“needs time to clear, not tactics to fix.”
— Koran Thorne

07Source & evidence

  • Originally shared on Indie Hackers · Jun 22, 2026

    Day 7 update: Reddit shadow banned me…

    View original
  • Also on Indie Hackers · Jun 27, 2026

    Day 10 — Still standing. Here's the honest update

    View original

Public source. Extracted from publicly available content by the founder.

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Channel
Reddit
Estimated effort
—
Original duration
10 days
Original budget
Not disclosed

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