Four launch posts, zero clicks — so she measured where everyone says to launch

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Copy this experiment

A checklist built from what Biyun Hu actually did. Their numbers are a reference, not a promise.

1. 1

   Pick the channel and tactic

   Reddit — Launch posts in founder subreddits, instrumented end to end.

2. 2

   Set a budget cap

   Biyun Hu didn't say what it cost. Decide your cap before you start.

3. 3

   Set an end date

   Biyun Hu ran it for 7 days. Put your review date in the calendar now.

4. 4

   Copy what worked

   From Biyun Hu's experience:

   • ☐Instrumenting the landing page first, so the result was a number, not a feeling
   • ☐Commenting brought the first visit with a referrer — one visit, not a trend
5. 5

   Avoid what didn't

   Where it went wrong:

   • ☐Four launch posts: zero human visits
   • ☐Launching on r/microsaas: 58% of launch posts removed; survivors get about one upvote
   • ☐Trusting an analytics classifier without reading the rows
6. 6

   Track the same numbers

   So you can compare like for like:

   • ☐Human visits from launch
   • ☐r/microsaas launch posts analysed
   • ☐Launch posts that survived
   • ☐Median upvotes on a surviving post
7. 7

   Compare, then share what happened

   Biyun Hu's headline result: 0 human visits from launch. Yours will differ — that's the point. Win or flop, the result is worth sharing.