Outbound

Cold DM marketing experiments

Real Cold DM experiments from founders. Direct messages on X, LinkedIn, and elsewhere.

2
experiments

Cold DM

3
paying customers: $201
first MRR: 80
DMs sent

Pratham Naik sent 80 LinkedIn DMs in a week: 12 replies, 8 users, 3 paying ($201 MRR)

Pratham Naik · BearConnect

Instead of building an X audience or launching on Product Hunt, Pratham Naik DMed 80 agency owners from LinkedIn groups in one week, offering free access for honest feedback. 12 replied, 8 used BearConnect, and 3 paid within two weeks: his first $201 MRR.

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Cold DMDidn't work

200
DMs sent: 2
replies: 0
users won

200 cold DMs, 2 replies — and she became the customer

Sofia

Sofia DM'd 200 potential users. Two replied: one wasn't interested; the other pitched her his own SaaS — a better pitch than hers — and she became a paying user of it.

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