Marketing in Public

Outbound

Cold DM marketing experiments

Real Cold DM experiments from founders. Direct messages on X, LinkedIn, and elsewhere.

1
experiments
Cold DMDidn't work
0
users won
200
DMs sent
2
replies

200 cold DMs, 2 replies — and she became the customer

Sofia

Sofia DM'd 200 potential users. Two replied: one wasn't interested; the other pitched her his own SaaS — a better pitch than hers — and she became a paying user of it.

Read experiment Public source